02 · Mass Seeding · Australia · Global
Flood the feedat launch.
For product launches, market entries and category drops where you need to flood the feed with authentic creator content fast. Different from influencer marketing — seeding is volume-led, organic, and built for earned reach. We coordinate sourcing, fulfilment, briefing and reporting.
Who it's for
Product launches and category entries
Brands entering new geographic markets
Awareness pushes that need creator volume, fast
What we handle
Every moving part, managed.
Campaigns
Three campaign tiers, fixed deliverables.
Launch Campaign
25–50 guaranteed posts
- ✦Entry trial — perfect for first-time seeding tests
- ✦Single market focus (ANZ, APAC, US or EU)
- ✦Nano and micro creators, organic gifted
- ✦4–6 week campaign window
Lock-in deliverables, fixed scope
Scale Campaign
75–100 guaranteed posts
- ✦For product launches and awareness pushes
- ✦Single market or limited multi-market
- ✦Nano, micro and mid-tier creator mix
- ✦6–8 week campaign window
Lock-in deliverables, fixed scope
Flagship Campaign
150–200+ guaranteed posts
- ✦For market entries and major launch moments
- ✦Multi-market: ANZ, APAC, US, EU or combinations
- ✦Full creator stack incl. macro talent options
- ✦8–12 week campaign window
Lock-in deliverables, fixed scope
All campaigns include
Creator sourcing at scale
Outreach and logistics
Brief design
Tracking and performance reporting
Product fulfilment coordination
Content rights capture
Our process
How we run a seeding campaign
Strategy
Briefing, market selection, creator tier strategy and KPI alignment.
Sourcing
We recruit and vet creators at scale — you review the shortlist.
Outreach & Fulfilment
Outreach, contracting, gifting logistics and product dispatch.
Reporting
Live tracking dashboard, post collection and final campaign report.
Case Study
K-Beauty · Mass Seeding · US Launch
Guaranteed posts delivered
A Korean beauty brand entering the US market for the first time. We delivered 200+ guaranteed posts across nano and micro beauty creators on TikTok and Instagram Reels — fully managed end-to-end including product fulfilment.
Read the full case study →Guaranteed posts
Market entry
Creators engaged
Primary channel
Recent seeding work
Recent seedings
Volume-led organic creator content for product launches and game launches across ANZ.
Kingpin ColourGrid
Game launch · Sydney
Influencer-led campaign with creator seeding to amplify launch reach across Sydney audiences for the ColourGrid release.
K-Beauty Skincare
100+ posts · TikTok
100+ guaranteed posts via TikTok nano-micro creators for a K-beauty seeding campaign — strict deduplication across 19+ TikTok and 2 Instagram batches.
SNAU POUCH
Product launch
Volume seeding campaign coordinated end-to-end for the SNAU POUCH product launch.
Client love
Managing a 100 creator seeding campaign could have been chaos. The Curators made it look easy and were on top of communication and execution.
Edward K
Founder · Uncharted Agency
FAQ
Common questions
Got a launch coming up?
Tell us about your product and market and we'll get back to you with next steps within 48 hours.